
Manage your very own video store in the early 90s! Rent, sell, decorate and expand your business from the ground up and relive the golden ages of video rentals!
Modeled estimate, not a reported figure. How we estimate →
Prices
Each in the currency that store quoted — not converted: the gap between two rows is the publisher's pricing, not an exchange rate.
Every market we collect.
Discounts
Every price cut of more than 20% we have observed, in each market that quoted one, with this game's chart position on either side of it. These are episodes, not a model: a sale is one event, and one event cannot tell you what the next one will do.
Reviews, worldwide (the counter carries no country): 18.71/day in the week to Aug 7 → 26.43/day in the week after.
Too few observations to say whether a discount moves this store's chart at all: across the last 30 days Steam · Top Sellers · Poland has just 17 day-to-day chart moves that followed a price cut, against 2,502 that did not. We are publishing the count instead of a direction — 20 is the fewest we will draw a conclusion from, and price collection outside the United States began on 6 August 2026.
Prices outside the United States have been collected since 6 August 2026 and chart positions since 19 July 2026, so a cut older than that has no market to compare and a market that joined later has no history yet. Nothing here is converted between currencies.
About

Relive the golden ages of video rentals by opening your very own video store. Rent, sell, organize and build your business from the ground up. Hire staff, manage your team and become the best rental destination in town!

From taking reservations and charging late fees to recommending movies and preparing delicious snacks, there’s never a dull moment when running your store!

Customize your walls and floors, decorate with posters and memorabilia and expand your layout to build the video store of your dreams.

Fill your shelves with thousands of unique VHS tapes, each with their own title, genre and hand-drawn cover art! Order movies on your old PC or buy exclusive bootleg films from the shady Tape Dealer. Each week will have new releases inspired by real iconic movies of the 80s and early 90s.
Additional Game Features:
Build Your Dream Team: Hire staff to give you a hand on daily tasks to run your store.
Manage Your Returns: Add returned movies in the system, rewind tapes and set aside reserved movies for your customers.
Charge Late & Broken Fees: Track late and damaged returns and deal with different customer reactions and complaints.
Evolving Customer Interactions: Seasons, weather and holidays affect gameplay and what your customers rent! Be ready, rainy Friday nights are crazy busy in the store!
Seasons & Festivals: Play through all four seasons as the environment transforms around you. Each season features special holidays and festivals, all brought to life with unique artwork!
Share Movies With Your Friends: Every movie can be ordered on your PC with a unique code that you can share with your friends!
Add-ons
Each DLC is estimated with the same model as a game, then summed — a modeled figure, not reported DLC sales.
Updates
Build ids and update times come straight from Steam's PICS — the same source SteamDB reads. Patch history grows as we record new builds.
Engagement
Reviews
Themes across 1422 recent reviews and how positive each mention is. A keyword signal, not full sentiment analysis.
Reviews
This is my first ever review and it honestly couldn't be for a more deserving game. I loved this game and so did my chat. Everyone was so engaged from the moment we played the demo till I got the full release not a few minutes later. I really did hit a good nostalgic chord with me. I remember that feeling I used to get whenever it was time to head over to the local video store. If it was a smaller mom and pop shop they had a bunch of lesser known titles and the ever elusive spicy section in the back. It really was a magical experience to be able to yap about the movies with the folks at the counter to get recommendations or just gush about film. I found myself trying to recreate that experiences in the game with the layout and the movie titles we would get. Chat and I looked forward to every Tuesday/Thursday to see what new titles we'd get. I loved the clever way the new releases were titled, I've seen so many of them it was like another hit of the nostalgia bomb. Pros: I just loved the game, the gameplay loop was rewarding whether you were checking videos back in our checking folks out at the register. Honestly the entire game, the design, the movies, the layout of the store, everything gets a 10/10 for me. Worth every penny and all the hours I've put into it so far. Cons: After max level, I'm not sure what else to do. I really really enjoying reaching goals in game and now I feel like I've gotten all the ones I can. It would be nice to add some genre achievements. I loved the special events but I was frustrated that I couldn't really do much during them, they just felt l like set dressing that felt a bit hollow at times. I fired my best employee and I'm sad we can't get her back ;-; The musical track felt a bit repetitive at times. Suggestions: I played this game on stream and was roleplaying my way through the game as a manger of the store. It would be nice to give the employees a bit of a boost with a "Great Job" action on the selection menu. Anything that gives them a plus X modifier to their performance. Could be nice for those with employees with "not great" states. More achievements for holo movies / collecting a certain amount of movies. There needs to be an easier way to be able to check through your store inventory. Documentaries! Employee uniforms or letting them come in wearing 90s flannel! We need more flannel! I heard some rumors about video games coming as a later update, I'm excited for it! Especially looking forward to the clever titles and covers.
Media

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| $8.3M | 49.9K | 61% | $9.79 | |
| $8.3M | 50.7K | 90% | $8.99 | |
| $8.3M | 16.6K | 84% | $24.99 | |
| $8.3M | 14.1K | 95% | $19.99 |
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| Game | Estimated lifetime revenue | Reviews | Review score | Price |
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| $13.6K | 38 | 61% | $8.99 | |
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Genres
Stats
All-time low is the lowest price we've recorded for this game since we started tracking it.
Languages: English, French, German, Spanish - Spain, Italian, Portuguese - Brazil, Russian, Traditional Chinese
Hours played at review time, across 1.4K reviews with recorded playtime.
positive critical· bar length = how often the theme comes up
Came in to run a video store, somehow lost 14 hours of my life. Surprisingly addictive for a game where half my job is putting movies on shelves and taking people’s money. Super chill, weirdly satisfying, and perfect for when you want to switch your brain off. 10/10, I now have retail experience.
I really hate those customers that don't rewind... it still annoys me even virtual video tapes.
Первые несколько игровых дней было интересно, потом всё скатывается в рутину. Я ещё застал те времена, когда о цифровом рынке мало слышали, а диски (в том числе пиратские) приходилось покупать. На Западе, видимо, ситуация обстояла иначе, потому что атмосфера игры не соответствует действительности. Если вы надеетесь поймать привкус ностальгии, то проходите мимо. Здесь чересчур много свободного пространства, в то время как в настоящих магазинах оно преимущественно заставлено полками- места мало, но глазу есть за что зацепиться. Музыкальное сопровождение успело наскучить. Ещё тут зачем-то добавили барыгу с фильмами определённого содержания, правда, спросом эти фильмы пользовались от силы 3-4 дня. Даже после открытия всего инструментария в залах царит откровенное запустение относительно их масштабов, если не считать частых посетителей. И всё-таки ставлю игре "лайк". Она яркая, медитативная, может убить несколько вечеров. Интересно проводить дни ивента, когда меняется окружение, один раз даже ночью салют прогремел, это было волшебно. В пятницу 13 люди в масках Джексона спавнятся в магазине. Впервые я заметил их, когда они стояли снаружи магазина и через витрину пялились на меня. Признаться, на секунду-две это даже показалось жутким. В целом, рекомендую игру как убивалку времени, но не как возможность вдохнуть того воздуха с ароматом пластика от коробки с DVD диском или видеокассетой.
игра супер
Satisfying shop management that hits right in the nostalgia. Running the cash register is very satisfying. And making snacks. Makes me yearn for a local video store with snacks. I am a cash register goblin.
As someone who grew up in the 80s, this little game has fulfilled a little dream I had way back then, and forgot until now. There was always something magical about the local video store, its cardboard standees, the popcorn machine, the different kind of drinks, the kitschyness...and now I get to be in control of all that? OH YEAH! I honestly can't wait for updates. It' s chill and it's fun. 10/10!
90年代初頭のレンタルビデオ店を経営し、映画の仕入れや陳列、レンタル業務をこなしながら、自分好みのお店へと育てていく経営シミュレーター。 何より素晴らしいのが、小さい頃に利用していたレンタルビデオ屋を思い出してしまう雰囲気の良さ。所狭しと並んだビデオのパッケージや映画ポスターを眺めながら店内を歩いているだけでも妙に懐かしく、あの頃の「今日は何を借りよう」と棚を眺めていた時間まで蘇ってくる。 ゲームとしてやっていること自体はかなり単純。新しいビデオを仕入れて棚に並べ、客に貸し出し、稼いだお金で棚を増やして店を拡張する。その繰り返しなのだが、これが驚くほど心地よく、気付けば時間を忘れて延々と店を弄ってしまう。 最初は小さかった店に棚が増え、壁にはポスターが並び、扱える映画のジャンルも少しずつ充実していく。ただ数字が大きくなっていくだけではなく、「間違いなく自分好みのレンタルビデオ屋になってきた」という実感を持てるのが楽しい。 特に好きなのが、新しい映画を仕入れる瞬間。新商品が追加されるたびに「これも置きたい」「このジャンルの棚を作りたい」と収集欲を刺激され、買い集めたビデオを綺麗に陳列して眺めているだけでも満足感がある。もはや経営効率そっちのけで棚を整理している時間すら楽しい。 季節イベントや新作映画の発売日といった予定をカレンダーで確認できるのも上手い。繁忙期に備えてどのジャンルを充実させるか、棚を増やすか、店を広げるかといった短期的な目標が自然と生まれるため、単調になりがちな店舗経営に程よいメリハリが付いている。 店が大きくなればスタッフを雇って仕事を任せることもできる。こいつらが時々「なんでそこでそうなるんだよ」と言いたくなる程度にはバカなのだが、一生懸命働いている姿を眺めていると妙に憎めない。効率化のために雇ったはずなのに、気付けば店の一員として愛着が湧いてくるのも面白いところ。 派手な出来事が次々に起こるゲームではない。それでも、ビデオを一本仕入れ、棚を一つ増やし、少しずつ店を大きくしていく。その小さな積み重ねがとにかく気持ちいい。 「自分のレンタルビデオ屋を持つ」という極めて単純な夢を、収集と経営の楽しさを通してこれ以上なく丁寧にゲームへ落とし込んだ作品。こういうゲームは本当に時間が溶ける。
I absolutely love this game! It takes me straight back to being a kid and going to Blockbusters, and that nostalgia alone makes this such an enjoyable experience for me. The graphics are probably one of my favourite things about it. They're bold, vibrant and full of personality, and the whole visual style just works brilliantly for the game. It really captures that retro video store feel without taking itself too seriously. It's also just a genuinely fun and enjoyable game to play. There's something really satisfying about running the store, serving customers, stocking everything and watching it all come together. It's one of those games where you can sit down for a quick play and suddenly realise you've been playing for ages! I'm currently level 15 and can see progression going up to level 24, so I'm really curious to see what happens as I get further into the game. Hopefully there will be plenty more updates and content in the future because I'm definitely going to want more once I get there! I'd also love to see the ability to set our own prices at some point. Being able to decide what to charge for different rentals could add another fun layer to running the store. Overall, this is a really fun, charming and nostalgic game. The art style is fantastic, the gameplay is enjoyable and it brings back some great memories of going into Blockbuster as a kid. I'm having a blast with it and I'm really looking forward to seeing what comes next!
The game is good so far. I have played similar games to this in the past like supermarket simulator. It works in a similar way but I find the movie store vibe nostalgic and even more fun than other simulators I have played in the past. If you used to go into movie stores and or enjoy simulators this one wont let you down.
Active players
Estimated daily and monthly active players (DAU/MAU) modeled from peak concurrency.
Players by region
Where this game's players are, estimated from review languages.
Players also reviewed
The games this title's players most often review too — audience affinity.